Investment and Development Agency of Latvia (LIAA)
Investment and Development Agency of Latvia (LIAA)

Latvia Travel – Tourism Department of Investment and Development Agency of Latvia (LIAA) is the national tourism board.

Our main objectives:

  • Promote and support the development of tourism products and services in Latvia;
  • To attract international attention and tourism to Latvia;
  • Strengthen the competitiveness of the Latvian tourism industry;
  • To inspire people not only to visit Latvia, but to stay here longer to better understand the people, culture and place.

Our team:

  • Develops marketing materials and campaigns to promote Latvia as a leisure travel and business tourism (MICE) destination;
  • Organizes familiarization trips (FAM trips) for event organizers, travel agencies and agents;
  • Organizes tours for media representatives and content creators/ influencers;
  • Represents Latvia in international trade missions and events;
  • Coordinates the state financial support mechanism for sports, culture and business tourism in Latvia (financing is available for companies and organizations registered in Latvia);
  • Conducts educational and networking events for the Latvian tourism industry.